Ben Knoller, 26, based in Tel Aviv. I work in social media, content strategy, creative campaigns, video editing, and performance-driven copy.
I combine sharp creative thinking with analytical insight, creating ideas that can live across Instagram, TikTok, paid campaigns, and brand storytelling.
I currently work with brands across food, retail, lifestyle, and hospitality, creating social-first content, campaign concepts, copy, video edits, shoot ideas, and performance reports.
Reels, carousels, stories, and TikToks built to perform.
Big ideas that translate across platforms and formats.
From concept to edit — shoot planning, filming ideas, and post-production.
Captions, ad copy, and reporting that ties creative to results.
Social Media / Content / Video
Working with Bakery by R2M gave me hands-on experience with a large, multi-branch brand that requires a sharp, consistent, and premium social presence.
My work included ongoing communication with the client, regular meetings with R2M management and marketing leadership, creative planning, copywriting, content concepts, influencer coordination, and working within a large-scale marketing budget.
The challenge was to create content that feels fresh, stylish, and social-first, while keeping the brand's premium identity, visual language, and business goals clear.
Campaign / Content Strategy / Paid
Working with Sarona Market meant managing content for one of Tel Aviv's most dynamic and high-traffic destinations, combining food, retail, and lifestyle into one brand experience.
My role focused on building a consistent social voice, creating ongoing content, campaign ideas, and real-time communication that reflects the energy of the market. This included planning content calendars, writing copy, developing concepts for events and activations, and translating a wide variety of vendors and experiences into one unified social presence.
Social Media / Brand / Video
Social media and brand content for Mashya — a high-end Tel Aviv restaurant. Crafted a refined visual and copy style that matched the restaurant's premium positioning while staying engaging and scroll-stopping on social.
Personal Content / Creative Reels
Original content from my personal channel — creative reels, ideas, and experiments that show how I think, shoot, and edit.